Since nearly two-thirds of the success of a mailing is attributed to the direct mail list, the surest way to improve response is by upgrading your mailing list. We provide more highly targeted and deliverable records, while removing those records least likely to respond. With better results, you will want to mail more often and in larger quantity than ever before.

Higher deliverability

You’ve heard the sayings before: “less is more”, “quality over quantity”, etc. We truly believe it is not about the number of records, but the results achieved for those records mailed. That’s why we only provide 9-digit zipped records. What’s more, 100% of our Occupant Data and 99.7% of our Consumer Data is ranked with a Delivery Point Validation score of 1, the highest level of validation! And our Business Data is coded with DPV scores, so you can choose the quality for yourself.

DPV Accuracy Code Definition

DPV Score: 1 Street address is 100% accurate. Suite/Apt # is correct when included.

DPV Score: 2 Street address is 100% accurate. Suite/Apt # is wrong or unnecessary.

DPV Score: 3 Street address is 100% accurate. Required Suite/Apt # is missing.

* All above codes are considered DPV qualified by Postal Standards.

Reaching the most targeted prospects

Let’s face it, the more targeted the mailing list, the better the response. That’s why our Consumer Data comes automatically with fourteen free selects such as home value as well as age and gender of children. Spend a bit more, and have access to over one hundred selects based on actual buying behavior, household ailments or interests. We can even analyze a database of past responders and show you how to use our selects to target similar prospects.

Removing those least likely to respond

Features such as our radius by “drive-time” can make a big difference by removing those residents who are across a mountain, over a river, or just not “freeway close”. Unlike normal radius “by distance”, this feature allows you to reach prospects who are all within a 10-minute drive or the 10,000 closest prospects by drive-time. Either way, you get rid of those records that are the least likely to respond.

You may be quite happy with your current list provider, but if you had the opportunity to improve your customers’ results, wouldn’t you want to? After all, better results mean happier customers and more mailings.

Great data. Unmatched customer service. Give our list a chance with your next direct mail campaign. You’ll be glad you did.